Inger Lise Næss, Information adviser @UNIS, 28.08.18
Why bother?
@OceanSeaIceNPI
Quick tips
• Decide who you want to reach and then choose the channel (a mix might be good)
• Recognise the social media work as part of the research process
• Have a systematic approach and set goals
• Build a targeted profile (have a clear identity)
• Engage in the conversation to build an
audience (mentions: @unisvalbard, trends:
#fieldworkfriday etc.)
Quick tips
• Tap into already existing blogs (Forskning.no)
• Team up with students/colleagues within your field
• Provide links to open-access research
• Make social media engagement a habit
• Don’t be afraid to experiment!
• Ask us or the internet for help!
Resources
Altmetrics: https://www.altmetric.com/
Lunch seminar from @OceanSeaIceNPI 13 June 2018:
https://www.unis.no/wp-content/uploads/2018/08/SoMe_scientists.pdf
Publication: Does your lab use social media?
https://journals.ametsoc.org/doi/abs/10.1175/BAMS-D-17-0195.1
Social Media for Researchers: Guide https://libguides.ioe.ac.uk/socialmedia
https://www.enago.com/academy/using-social-media-to-effectively- promote-your-research/